GLOBALSTAR
Film campaign · 2026

Never out of reach.

When the bars disappear, the network is still there. A film campaign about the signal that follows you past the edge of the map.

Lat 64.1°N · Long 51.7°W · last contact 00:00:04 · link acquired

The films

Two thirty-second spots in the campaign's own world. One carries the human promise, one the quiet of the places no other network reaches. Boards beneath each.

press play · sound on

the edge-of-nowhere road at dusk the kitchen, a phone waking amber the closing card on indigo

The Line Home

A man stranded past the last town cannot call anyone. He raises a small satellite messenger, and a thousand miles away a phone lights up on a kitchen counter.

  • The want · to tell the people waiting that he is okay.
  • The turn · his phone reads no service; the messenger finds the sky.
  • The payoff · the kitchen phone wakes, a held breath let go.

press play · sound on

the vast cold coast at the blue hour the device, a thread of light rising the closing card on indigo

What the Wild Can’t Swallow

A hushed nature film. Across an immense cold wilderness, one person crosses, and the single signal the wild cannot swallow rises to the stars and is answered.

  • The register · a calm narrator, distance as the oldest predator.
  • The turn · a thread of light lifts off the handset into the dark.
  • The payoff · far across the water, a single light answers back.

Drag past the edge

Move the marker out from the city. Watch where ordinary coverage gives up, and what stays.

City · full bars Open wild · no cell
Cellular  strong Globalstar  connected · link held 0 km from the last tower

Key art

Four posters that run alongside the films, in print and out of home. Each a single image and a single line.

A lit satellite messenger beside a dead phone on dark ground
NO SERVICE ISN'T NO SIGNAL · a dead phone face-down beside a messenger still awake in the dark
The last town lights giving way to dark wilderness under the Milky Way
THE MAP ENDS. WE DON'T. · the last town lights give way to open land and stars
A lone monitoring buoy far out on dark water with a single status light
STILL REPORTING IN · a lone buoy far out on empty water, one light awake
The night earth from orbit with thin signals rising to the stars
NOWHERE IS UNREACHABLE · the dark earth from orbit, thin signals lifting to the sky

Two kinds of reach

Globalstar answers two silences. The human one, when a person needs to be found. The operational one, when a thing far from anywhere still has to report in.

120+countries where the network carries voice and data
Low orbita satellite constellation built to reach past the towers
Both halvespeople in the backcountry and assets on the open sea

Built for the hard places

The campaign never pretends the wild is friendly. The films are shot in the register of real distance: a broken road at dusk, a cold coast, a buoy alone on open water. The product does its quiet work, and the brand earns its promise.

Real placesbackcountry roads, open ocean, the edge of the grid
One markthe signal dot and its reach ring, the brand's own form
One linenever out of reach, carried across every cut and poster

Ways to run the campaign

Each one is scoped with you, case by case.

The spot

A single film

A single thirty-second story, finished with its stills, cut for broadcast and social. The fastest way to put the promise on a screen.

The campaign

The full set

Both films, the four posters, and the cut-downs for every placement. One world, told two ways, running as a season.

Always on

A running line

New stories through the year as the network grows, each one landing on the same brand line and the same world.

Everything out there, reporting in

The other half of the story has no one in it. A sensor on the open sea, a rig on a remote road, a fleet past the last tower. The third poster holds this quiet truth, and it can grow into its own film.

The season

A simple arc across the launch window in 2026.

The heroThe Line Home leads, the brand line lands on its close
The companionWhat the Wild Can't Swallow follows, the quiet counterpart
The postersfour key-art pieces run in print and out of home alongside

What RitualAds has shipped

Work for brands and studios in technology and beyond. The films play here; open any case to read the whole story.

Cuebric × Disguise

In · Quinn Halleck teamed up with Cuebric and Disguise to create two case studies in just two days.

Out · Layered 2.7D environments running in Disguise instead of fully built 3D worlds: real-time parallax and camera interaction with minimal setup.

Result · Two case studies in two days.

Open the case →

EarnIn

In · One idea from the brand and its agency WORTHI, retire the word payday, and La La Anthony’s own real pictures.

Out · A culture-first campaign with La La playing one role, herself: her past as archival because it happened, her present as documentary because it still does.

Result · Carried by La La Anthony’s audience of 15.8 million Instagram followers, a #1 New York Times bestselling author with 25 years in culture.

Open the case →

Baby Monster

In · A big-budget family-adventure script that had been collecting dust: the magic of Amblin, the wonder of E.T., the scale of Jurassic Park.

Out · A trailer that gave decision makers something a script cannot.

Result · A bidding war between Netflix and Universal, ending with Universal landing the project with Jeff Robinov’s Studio 8 producing.

Open the case →

The map ends. Globalstar doesn’t.

RitualAds is the creative engine behind campaigns for brands from Coca-Cola to Reebok. This is the film campaign for a network built to be there when nothing else is.

Next · the full set runs as a season, the two films and four posters cut for every placement they land in.

Globalstar · a RitualAds film campaign · two films and four key-art posters